Hey guys! I’ve decided to do a short series of posts dealing with the different options I discussed about social media in relation to small businesses in my post from last week. So in case you missed my last post, I’m linking it here. Each week, I will release a more comprehensive discussion, followed by a review of different services the following week. For now, until I get more information, I am going to do a quick review of some of the top services I’ve come across.* So, here is the second part in my multi-week series!
Last week, I discussed how email marketing was similar in concept to, but a more updated form of direct mail. Next week, I’ll provide a little more detail about this, but for now, I wanted to give a basic overview of the options available to small businesses
AWeber is a young company, having started its business in 1998. With 110 team members total, AWeber is a relatively small company, and perhaps even has a unique insight into some of the struggles faced by small business, considering. In terms of what this company offers your small business in marketing, the benefits include:
- custom templates and sign up banners to match your business’ theme, color scheme, etc.
- list management to group your clients/targeted groups together along identifiers
- email performance tracking
- plans start at $19 per month
Campaigner is a solution that actually offers its services to both small businesses (beginners) and corporations (professionals). Campaigner promises small businesses email communication capabilities that are highly personalized with the intent of giving the customer on the receiver end that one-on-one feel. Campaigner has been in business for over a decade, and offers small businesses:
- the chance to grow your customer base through email lists
- over 600 email templates, plus the ability to customize your own
- email reporting to help you manage the success of your campaign
- auto-responses
- plans that start at $10 per month with the option of a free 30 day trial to see if you like the services
Perhaps the most comprehensive of the three, Constant Contact encompasses more than just email marketing. Geared towards helping small businesses with self-promotion, Constant Contact offers personalized coaching in addition to email marketing services, social media marketing, event marketing, digital storefronts, a business listing platform, and online surveys of your customers. Plans start at $15 per month, and they also allow you to try their services for free for a short period (not sure how long, exactly). On the surface, this service seems to offer the most in terms of different ways to connect with your customers in today’s digital age.
Well, that’s all for now, folks. Quick update: I will be posting twice this week, since I wasn’t able to post last week (in fact, this was intended to be last week’s post). So look for part three of this series later this week; I’ll go into a little more detail about what exactly email marketing is and why it should be considered as a tool for small businesses to use. Please note, I am not endorsing one service or the other, as I do not personally use them myself. I chose these three businesses because they came up most in my search options. I can give a basic overview of a few more if y’all would like!
Until the next post…
Way to be super creative! I really don’t know much about email marketing or that there were specific companies that will deal with it for you. The way you chose the three companies was smart, if they are the ones that caught your eye the most during your searching than you know that they are probably doing something better or right compared to other companies. I can’t wait to hear more about email marketing. It sounds useful!
In addition, options are available on a vast range of stocks, currencies. Options are the most dependable form of hedge, and this also makes them safer than stocks.
Visit: https://www.marketing-lists-direct.com/