Despite an increasing amount of work and social life being led online, the simple truth is that some things just can’t be automated. Last week I touched on the fact that even when automation is possible, it’s not necessarily effective–or … Continue reading
Responding to crises is never easy, whether you’re a person who screwed up or a brand caught up in a scandal. When a crisis spills over onto social media, you can use it to your advantage or inadvertently fuel the … Continue reading
Anyone who has been to my house can attest to the fact that it looks like an overflowing library. Books and literary magazines overflow from all of my shelves, and are stacked atop virtually every piece of furniture. And while … Continue reading
Most of us eventually realize that the things we learned in school don’t always apply out in the real world. This fact is especially true in terms of our writing habits. I have been a private writing instructor for close … Continue reading