Pictures | Social Media & PR

Hello all of my wonderful readers!

Last time I talked about why you should use social media for your business! This week I am back to talk about one of my top favorite social media sites, Instagram! I will be talking and giving examples on why this is an awesome site for your business!

BUT FIRST! As some of ya’ll know, I am in a Social Media for Public Relations class where I get to work with a client to help them use different types of social media sites to get their company recognized.

I am working with fashion stylist, Andrea Whaley who’s company, Wardrobe Interventions, has asked for help from my team and I on building her social media image on the net and gain more cliental.

Instagram as we all know has become more popular in the past year. This social media site is a great tool to use when it comes to fashion for both men and women. Using smartphone Apps like PicStitch or PicCollage fashion companies and stylists can showcase different pieces of an outfit. Using these Apps with Instagram makes it easy to view different outfit ideas along with jewelry, shoes and other accessories all in one picture!

However, Instagram is not just for fashion stylists. Companies like Nike, Ralph Lauren, Apple, Nordstrom and Starbucks are using Instagram to build their customer engagement. Using Instagram as a tool is a way to display your companies product, obtain customer feedback and build a brand name.

There are so many possibilities you can have using Instagram! Since it also has a feature to record video and break it up into sections of your choice, your business can get even more creative. Videos are a booming tool to use in social media because of the reach it has to users all around the world! YES, the WORLD! Well, everyone in the world that has a smartphone. haha.

AND.. Use HASHTAGS! Hashtags are a great way to get users involved and lock-in a staple word or phrase that only YOUR business has on social media.

It is easy to create these cool social media images, but be careful with language and always stay appropriate! You want a good brand image to be successful.

So stay creative, have fun and build your brand!

Until next time,

XOXO

Murphie

Happy weekday everyone!

My last blog post was based on Twitter, Instagram and how they can be linked together. By linking them together I gave ideas on how it can benefit a business, specifically a fashion stylist like my client Andrea Whaley. For more info, check out my last post!

This week I will be talking about Tumblr! What is Tumblr you ask? …

Tumblr is a microblog where the user of the social media site can build a network, post multimedia and other information that is in the users taste or dealing with their business. Tumblr allows users to follow other users blog, share ideas, multimedia and get ideas from blogs of the same taste. For each post a user creates, they are able to help their audience find posts about certain topics by adding tags..similar to Twitter hashtags. Also like last weeks blog, Tumblr allows users to link their blogs to their Twitter and Facebook accounts, so whenever the users create a post, it will send a tweet and a status update as well.

My fellow group members and I decided Tumblr would be perfect for our client. As a fashion stylist, images and interactive multimedia keep things interesting and different! Recently Tumblr has become the place to express your fashion taste. I personally follow celebrities, designers and other brands to get ideas that fit into my style category. In my opinion, Tumblr is all about ideas.

Fashion Stylists like my client, Andrea Whaley of Wardrobe Interventions can use Tumblr as a huge PR tool. Tumblr is a great way for stylist to use social media to get ideas of current trends amongst younger generations. Different Tumblr accounts depict different styles for both men and women.

Hashtags make is easy to find particular fashion styles like this #HipsterFashion screenshot of a Tumblr account that popped up:

Now Tumblr is not just for getting ideas about fashion. Stylist like Andrea can post her ideas using her own words, pictures and collages. I can not advocate how helpful picture collage apps can help on social media sites! Using filters on Instagram or Twitter set pictures aside from others on Tumblr and make them look creative and different. Fashion stylists can take pictures of themselves, models or simply just clothes to attract followers. This allows stylist to be creative with their business and play with fashion in a fun way!

Building a business through technology as cool

as this allows followers to stay in touch with you for

a long time and stay connected. Social media is here to stay,

so take advantage!

XOXO

Murphie

Social Media & PR

A new twist on PR

Tag Archives: Pictures