Any brand company most likely has issues balancing all of their social media networks. You have Facebook, Twitter, LinkedIn, Google+, etc.  Ryan Holmes, the creator of HootSuite, was having that exact problem while working for a digital service agency called Invoke Media. So in 2008 he and his fellow co-workers created HootSuite. It is an […]

Facebook is the world’s leading social media site. It has more than 300 million users. Facebook is a great tool for businesses because it makes your business discoverable, connected, timely, and insightful. Let me elaborate. Discoverable means that when people search for you on Facebook, they’ll be able to find you. Connected means your customers […]