Stylist | Social Media & PR

Hello Everyone!

I hope you all are having a great week!

Last time I talked about how to use videos in social media apps like Vine and Instagram to gain more followers. I highly encourage all of you to try it! It makes business fun and creative with an awesome result in the end!

So, this week I will be talking about how create a Pinterest account and use it to your businesses advantage!

Pinterest is one of my favorite social media sites by far! I have 13 boards and over 1,500 total pins! To any of you who do not know what Pinterest is, this is the breakdown: The basic idea of of Pinterest is to “pin” pictures and/or article you are interested in onto a board that fits that category. Then continuously making more boards of other categories to build and grow you Pinterest as a whole.

For example, if I was on Pinterest under the Women’s Clothing category and saw a cute picture of an outfit, I would then pin it to my “Outfits” or “Attire” board because it fits the genre. BUT, you can name your boards however you want! My women’s clothing board is actually just “Attire” (not so exciting..) but, you can get as creative as you want with it! Another example would be if I came across a picture of some delicious nachos for a party appetizer! I would pin it to my food and drinks board, and so on. Easy, right!?

Here is an example of my Pinterest account boards:

The possibilities are endless!

So now that we ran over the basics of this site, lets get down to business!

For you business you can create a profile with the name of your business and post pictures form your website, clients and creative pictures that are related. Since my client is Andrea Whaley of Wardrobe Inventions, so the Pinterest I would have in mind would involve closet transformation before and afters, outfit ideas, clients with their new closets and weekly ideas on how to gain more clients. Some ideas would involve contests for a percentage off a closet raid or cutest outfits for followers to look through. This can easily be translated into other types of businesses, just think creative and try to aim for ideas on ways to be unique compared to your competition. One way I always keep my creativity alive is by thinking of ways that would attract me to website. If you would not be interested in it, why expect anyone else to?

So remember, Pinterest can be a great tool to use in you PR bag for your business! Its free, easy to use and makes your business look modern and creative!

Until next time!

XOXO

Murphie

Hello my lovely readers!

I hope everyone is having a great week! I just had an idea on a wonderful tool to use for entertaining your followers and I HAD to share it ASAP!

My last blog post was about how to grow your following and build your presence on social media for your business. My client Andrea Whaley of Wardrobe Interventions. As you all know, if you’ve been following my posts, she is a fashion consultant/stylist based in Austin, Texas.

So, this new idea I had are on videos that can be used for Instagram and Vine. These videos are 6 seconds for Vine and 15 seconds for Instagram. There are numerous apps that create different ways to edit the videos into video mixed with picture collages, filters to add effects to the color and turn the videos into different shapes. Some of these app are InstaVid for Instagram, ClipStitch and VidStitch.

In these collages, you can say so much in so little time! When you have a video you want to show along with pictures of examples, information or other things, this is the perfect way to do so!

This is an example of the layouts you can choose from

After choosing a layout that suites your needs, you add the video and pictures into the spots you want! Remember, this app can also allow you to put up to 4 videos in ONE collage! So your creativity can definitely shine through!

This is what the end result would look like in this particular collage style with 2 pictures on the left and the video on the right:

Another way to use these videos is by creating stories that reach the full length of time, OR use sectional pieces that create the video. Vine and Instagram both are designed in a way for you to film short, separate instances so they can be linked together for a total of six seconds. Cool, right?!

Here is an example of Malibu Rum’s Vine video using separate shots to create a whole video compilation!

I hope this cool new technique gave you ideas on how to be creative for your business! Remember, followers love fun and different ways to stay entertained!

Until next time!

XOXO

Murphie

Social Media & PR

A new twist on PR

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