I knew that I wanted to create an app that would be useful for lifestyle bloggers that want to make quick blog posts from their phones. To keep it simple, I created circular buttons that held only the necessary editing tools to make a simple blog post. I kept the color scheme mostly neutral, using shades of light gray as the main color swatch while adding bright accent colors in order to make the app feel fresh thus enhancing the productivity of the user. There is a feature within the app that allows the user to set a posting time for their content that I developed specifically for my target audience; that way a lifestyle blogger can schedule a post ahead of time if their normal posting time isn’t achievable on that day. Being a blogger myself, I tried to make the app accessible and quick for on-the-go moments.

Below is a sample of the Type Specimen Book (To view the full version, click the PDF link below):

Click to view PDF: Interface