Demographics & Behavior

Quick Links: Consumer Data – Library Databases Consumer Data – Open Web Resources Consumer Data – United States Government Resources Buying Habits & Patterns

Consumer Data – Library Databases 

Consumer Data –  Open Web Resources

  • Advertising Age
    Articles on national and international marketing, news about individuals in advertising, statistics on advertising and special reports.
  • Advertising Age Data Center
  • American Customer Satisfaction Index
    National independent index of customer satisfaction.
    Consumer trends and insights from around the world.
  • National Retail Federation
    The worlds largest retail trade association providing resources on retail insight, technology, safety standards, and consumer data.
  • Demographics – Rand Corporation
    “The study of populations and their effects on energy and the environment has become increasingly important to both the private sector and government. RAND demographers—experts in fields such as economics, statistics, mathematics, epidemiology, population and migration, and labor markets—conduct multidisciplinary, policy-relevant research and host annual conferences and demography workshops to help solve real-world problems.”
  • Pew Research Global Attitudes Project
    Public opinion surveys around the world on a broad array of subjects ranging from people’s assessments of their own lives to their views about the current state of the world & important issues of the day. Nearly 400,000 interviews in 63 countries have been conducted as part of the project’s work.
  • State of Working America
    A wide variety of data on family incomes, wages, jobs, unemployment, wealth, and poverty that allow for a clear, unbiased understanding of the economy’s effect on the living standards of working Americans.
  • Statistic Brain
    Find the latest statistics in business, politics, entertainment, technology, and sports.

Consumer Data – United States Government Resources

Buying Habits & Patterns