Program Booklet

FulbrightPortfolioSections

 

This program booklet was for the Fulbright Association conference. They needed their information organized and represented throughout a 26 page booklet in a professional and modern manner. This was a challenge for me but in a good way. It was a lot of information and pages that all needed to stay within the same style and not stray too far off the path. I wanted it be youthful and new age but still corporate. I wanted to bring some color into it but not too much, just to highlight the information and not overshadow it, a design that catches your eye but doesn’t demand constant attention. I went with a soft orange with occasional light brown accenting. This book was a great way to show us how time management is vital and repetition and critiquing yourself over and over is the best thing you can do for yourself and your work.

Weather Report

https://www.youtube.com/watch?v=zwjjcelbFKo

This project was the next step of our previous L.A.T.C.H. project. Instead of 5 different motion graphics we were asked to choose 3 of the structures to use and create a transition between them to accomplish designing a weather report comparing the highs, lows, and climate conditions of four cities over a three day weekend. We were able to choose any locations around the world. I chose to use location, alphabetical and category. I am happy the way this turned out. I believe I came a long way from the original L.A.T.C.H. videos. I was able to make it more graphically appealing and work in some visual alterations. This was a very challenging project but I came out understanding After Effects in a whole new light. I wouldn’t say its one of my most favored Adobe Programs but i have to admit the project outputs are pretty cool to see.

LATCH Exercise

Location:

https://www.youtube.com/watch?v=gczXg3HTzZ0

Alphabetical:

https://www.youtube.com/watch?v=arCfv84MiOM

Time:

https://www.youtube.com/watch?v=UHhOUEKBleI

Category:

https://www.youtube.com/watch?v=2l7Qr6kmgrQ

Hierarchy:

https://www.youtube.com/watch?v=Q0kbrWPzFxA

 

This project introduced us to the art of motion design. This involved choreographing elements within a video to represent a certain outcome. In this case, we made 5 different storyboards for 5 motion pieces. Each one expressing the principles of: location, alphabet, category, and hierarchy. We were given the information to represent through our motion videos. We were asked to see the different ways in which you could represent the information with the changing spaces, lines, shapes etc. This was further practice in creating storyboards in Illustrator (using layers) and importing into After Effects to create motion from stills. A skill we were introduced to in Image Methodology. I had some trouble with this exercise seeing as After Effects hadn’t clicked with me yet. (I get the hang of it as you can see in the next project we did). But this allowed me to play around and really test the waters. Therefore I do feel like these exercises are very basic but were a great stepping stone to the next project. Which I know was the intention.