Personal Geography: Perceptual Map

Perceptual Map

 

This map was supposed to represent a map regarding our senses. As many senses as you could apply into your map: Taste, touch, smell, see, hear. A map that shows how all the senses are used together for a perfect outcome. In this sense, regarding food. I chose to rate all the different burgers with different meats, cheeses and sauces at Hopdoddy and rank their ingredients regarding flavor and spiciness. I had fun with this map. Mainly because I got to eat the remaining burgers on my Hopdoddy to do list, but also because I got to see how each burger appeals to different people. I spoke to some people that were there and asked them why they decided on their particular burger. No surprise a majority were for the taste or health level. But it was interesting to see none the less. Regarding the design I chose I wanted it to be a more natural and fun representation. Most of the type is hand done in Illustrator to create that organic appeal. Which I thought was representative of Hopdoddy. Especially in creating the little animal characters showing what meats were the ones being graphed out.

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