Shown below is a bit of an “untraditional” invitation. It was created with the intent to bring new visitors to Republic Square to take part in the farmer’s market hosted there each weekend. I really wanted it to have a very simplistic, mass-produced feel as something that could be given out at the vendor booths to advertise what visitors can expect to find that weekend. User experience played a very influential role in the layout of the invitation. The final size was the result of a play on the word square as an element of production rather than the location and helps to repeat the idea of square in a user-friendly, interactive way.