Category: Advanced Typography

Advanced Typography: Conference Booklet

For this project we were tasked with designing a booklet for the 2016 Fulbright Conference. The design process consisted of sifting through raw information, creating visuals through type choice, graphics and color, considering the physical object (its size, shape, production) and setting all of the text in an indesign document.

I created a Pinterest board for visual and conceptual brainstorming and inspiration.

 

Advanced Typography: Weather Report

For this project we were to create a weather report for four different cities of our choice. This was a weather report within the distant-but-possibly-near future, where holograms are imagined, as well as flying cars/quicker modes of transportation (possibly even teleportation), allowing the user to fly/transport to each place quickly.

None of the information could leave the frame, and we had to present the information according to the different emphasis of each LATCH of our choice (location, alphabetical, time, category, hierarchy). This project helped with understanding how to organize many elements, use Adobe Illustrator and After Effects to accomplish what we want, present the same information in various ways, and make choices concerning type, scale, color, time and movement.

The project also made us focus on creating a piece of work that exists throughout a time frame, and how the elements change and interact during this time. I have a lot of things that I would tweak and change (concerning the weight of the typeface, colors, the effectiveness/visual aspects of the movement, alignment of the information, and the creation of an outro/audio to go along with it). However, I learned a lot about movement, transitions, type and presenting information throughout time through this experience. I have a lot more to learn about the computer programs (and just with getting more comfortable with them) as well as composition and type choice and interaction.

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