This project is very useful because a mark is used to communicate a basic or complicated idea to a viewer. To create a successful mark, the designer must consider form and functionality. To achieve this the designer should create a methodical approach to the mark making. In this case, the design is made by creating many marks in three categories: traced photos with literal meaning, stylized marks, and non-objective representations. The methodical framework requires a combination these three categories to create a unique symbol that has both form and functionality.