Kreayshawn Tours in an Attempt to Boast Lackluster Record Sales
Although it didn’t come as a surprise to many people, Oakland-based white female rapper Kreayshawn’s debut album “There’s Something ‘Bout Kreay” was one of the worst grossing albums of all time. Despite featuring tracks with Kid Cudi and Diplo, Kreayshawn’s album only sold 3,900 albums, placing 104 out of 200 on Billboard’s Hot 200, making it one of the weakest debuts ever.
Kreayshawn rose to Internet stardom last spring after her hit video “Gucci Gucci” went viral. Covered in colorful tattoos, the 23-year-old petite rapper dresses in thrift store clothing and appeals to a hipster crowd; “Gucci Gucci” itself was a critique of the high-end fashion industry. As of yesterday, the video has nearly 39 million hits.
The success of that one video landed her a six figure record deal with Columbia records, but after “Something ‘Bout Kreay”’s poor sales performance, it’s unlikely that she will rise to stardom. This seems show that record companies need to strike while the iron is hot; in hindsight, it certainly seems like a mistake for Columbia Records to wait a year after the success of “Gucci Gucci” before releasing her album.
I have a Saturday ticket to Fun Fun Fun Fest, so next month I will have the opportunity to see this petite white rapper and her bizarre entourage. Famously, her sidekick V-Nasty, another white rapper, generated a great deal of controversy last year for refusing to stop using the N word while freestyling. Interestingly, some rappers, like Fat Joe, came out and supported her; however, most people were offended, and rightfully so. Although probably not a racist, V –Nasty clearly is an obnoxious person and a huge publicly liability for Kreayshawn.
At any rate, it seems as if Kreayshawn’s fifteen minutes of fame are just about up, so I look forward to catching her performance in Austin. I have a feeling it will be horrendous, but I’m intrigued nonetheless.