How people choose to communicate with each other basically defines the type of person they are. Whether they will be the type to captivate peoples attention and imagination to become unforgettable with their method of communication or just looked past and forgotten. Over centuries of communication we have seen media evolve from spoken word, to song, to print, to radio, television, internet.
Marshall McLuhan coined the phrase, “Medium is the Message”. Influencing many types of media. The medium in which we choose to communicate holds the same value if not more than the actual message itself. The medium chosen to communicate holds much of the same meaning as the message itself, due to the fact that it is meant to capture the attention of the audience and keep them entertained long enough to retain the message. While many people seem to grasp the general point of this, the deeper truth is often missed or misinterpreted. In order to get to this deeper meaning of the media, exploring the general concept first may be necessary.
