Matchy-Match

 

For this assignment, we were tasked with finding letterforms in both natural and man-made environments. Our intention was to find at least one example for each letter and number in the alphabet, as well as basic punctuation marks. This was a challenging assignment that forced me as a designer to stretch my understanding of what typefaces can look like.

We photographed these found-letterforms and matched them up with typefaces that looked similar, completed using an app called WhatTheFont. We then cropped the images and placed them into a powerpoint to analyze them side by side with the WhatTheFont typeface letterforms, and documented the name of the typeface at the top of each slide.

 

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