Reading Response #2

1. Based upon the reading priorities are set for specific projects based on beliefs such as beliefs that come from politics and concrete situations. In other words a certain audience determines the guidelines for given projects because they formulate ethical and social normalities based on a certain culture.

2. The artist/ designer approaches decision making differently because and artists is more experimental and knows the aesthetic values within projects. An artist/ designer uses their skills in formulating compositions in their decision making, as they can see how each decision will effect the final outcome of the product. Also artists can be more spontaneous than others and their compositions can be stimulated by impulsive decision making that leads to an interesting outcome.All designers approach decisions differently, for example Verner Panton’s decision making and designs are inspired and impractical.

Personal Reflection:

1. I make decisions based upon substantial aspects of what surrounds specific scenario. The context the decision is embedded in and the structure of my creative process determines how I make decisions.

2. I personally believe that everyone has a different definition of what they think is “good.” The elements and principles of design provide context for what is working within a project. The correct use of these design elements and principles stimulates an appearance of a working composition. Everyone looks at projects with different objectives in mind and have ideas about how things should work. The piece can be seen as successful by observers if the concept or aesthetic is executed correctly and is appealing tot he eye, but what is appealing tot he eye is different for every individual. You only know when something is good or working based on your own spectrum of visual appeal, conceptual value, and functionality.

3. I rework projects to make them work by taking a step back and focusing in on the concept or aesthetic of the piece. Noticing the subtle elements of the composition that alter the visual outcome, I go back in and change them based on the elements and principles of design.

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